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Our Story

Westshore Financial Group is a General Agency of The Guardian Life Insurance Company of America, New York, N.Y., which has had an active presence in the Central Florida area since the mid 1940s. In the 90s, the General Agency was rebranded as Westshore Financial Group to emphasize our commitment to the Tampa Bay area, and our offices today have over 100 professionals dedicated to serving our mission.
The Westshore Financial Group structure allows us to help maximize your experience, because while we operate as a small boutique firm with personal service to each client we serve, we have the full backing of a mutual insurance company with more than 150 years of experience behind us.